Simplifying the Video Production Process
The average consumer is watching short-form and long-form videos every hour of every day on every...
Videoconferencing for AV production all boils down to preparation. When the presenter(s) arrive, it's time to coach them on best practices, not fiddle around with technology!
Wait, what about that camera in the video conference room? Videoconferencing is a fact of life in the professional world. The time and money saved by not traveling makes it a preferred meeting method and most large organizations have already made the upfront investment in hardware and infrastructure with an eye towards those savings and increased agility. A benefit for those of us in corporate communications is that the same infrastructure can be leveraged for a variety of internal media production initiatives: training videos, internal webcasts and organization-wide Q&A sessions. Rather than hiring and transporting a video production crew to a remote office, a presenter can simply walk into their local video conference room with minimal set-up time and speak live to their audience or make a recording for later use. Ah, but what about that minimal set-up time? It's easy to tell when something is going wrong during a videoconference, but how about a list of things to do in advance to avoid problems? Here's what I do to make sure I actually get some set-up time, and how I take advantage of it:
Before the conference, it's important to meet with stakeholders in advance to work out logistics. Go through the list below and make sure each step is accounted for.
When the day arrives, it's time to connect early and run through a punch list with your in-room delegates to make sure people look and sound their best without getting distracted during the actual conference.
When the presenter(s) arrive it's time to coach them on best practices. Each presenter will sound, look and present differently from another. There are several components to consider once your presenters arrive.
Working through these points won’t turn a videoconference into a replacement for a full on-site production crew, but you will end up with the best quality communication using the tools that are available. Your audience and your clients will thank you for the extra care taken to get and use that minimal set-up time.
TeamPeople is a media staffing company. We work with clients ranging from Fortune 500 corporations to government agencies to recruit, hire and manage creative and technical media production and AV talent. We combine extensive industry expertise with a passion for what we do to deliver best-in-class solutions for our diverse clients.
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